He Plays a Doctor on TV and in PCRM’s
New Humane Seal Ad
 Actor
Noah Wyle is helping PCRM promote the emerging trend of “cruelty-free
giving.” A new print
ad tells donors how they can make sure their contributions go
to health charities that don’t fund animal experiments. The
ad promotes the Humane
Seal of Approval, a two-year-old program that certifies those
health charities that fund vital patient services or life-saving
medical research, but never animal experiments. Like the “cruelty-free”
symbols found on many cosmetics, the Humane Seal consists of a circular
logo and the outline of a rabbit.
To see if your favorite medical charity sports the Humane Seal,
visit www.HumaneSeal.org
For more information, please contact PCRM research analyst Kristie
Stoick, M.P.H., at 202-686-2210, ext. 335, or kstoick@pcrm.org.
PCRM Online,
July 2004
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