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The Physicians Committee

Print Public Service Announcements

The Cancer Project
Dorothy Hamill
Your Body Is an Instrument of Expression
Dorothy Hamill captured our hearts in 1976 when she won the gold medal at the Winter Olympics with her transcendent figure skating. But in 2007, America’s sweetheart was diagnosed with breast cancer. Today, she is thriving, cancer-free, and anxious to spread the word about the cancer-fighting benefits of a healthy diet rich in vegetables and fruits.
Jennifer Landon

Cancer Prevention for Your Family


At the age of 8, Jennifer Landon lost her father, Michael Landon, to cancer. Now Jennifer, an Emmy Award-winning actress in her own right, is speaking out about the disease that took her father's life. In this Cancer Project print PSA, which features a family photograph, Jennifer remembers her dad, star of Bonanza, Little House on the Prairie, and Highway to Heaven, who died of pancreatic cancer. “Today we know a lot about preventing cancer,” Jennifer Landon says. “If you smoke, quit. Eat more vegetables and fruits. Have more vegetarian and vegan meals. These steps are powerful—for you and your whole family.” For more information, visit

Fruits and Vegetables

Prescription for Health


This PSA comes in black and white or full color with the reassuring headline "Finally! A prescription with side effects you want." Fruits and vegetables spill out of a prescription bottle to dramatize the powerful cancer-fighting properties of a healthy, low-fat vegetarian diet. For more information, visit


Cruelty-Free Charities
Noah Wyle

Humane Seal of Approval


Noah Wyle, star of ER, is featured in this educational PSA about PCRM’s Humane Seal of Approval. This innovative program helps people donate to charities that do not engage in animal research. For more information on the Humane Seal, please visit


Dissection Alternatives
Jenna Morasca

We Both Survived


Jenna Morasca, winner of CBS’s Survivor: The Amazon, is featured in this PSA, which educates students about dissection alternatives. The ad slicks are available in both color and black and white. Posters of the PSA are free and available for students. For more information on dissection alternatives, please visit


High-Fat Diets
Surprising Results

Surprising Results


This full-color print PSA is a warning to anyone considering a high-protein diet. The PSA outlines the health problems associated with meat-heavy, low-carb diets. For more information on the dangers of high-protein diets, please visit


Nutrition for Kids
La Marr Woodley

Sack Your Old Lunch!


In “Sack Your Old Lunch!” Pittsburgh Steelers linebacker LaMarr Woodley, who knows how essential good nutrition is for optimum health and physical and mental performance, tells readers how they can learn more about PCRM’s Healthy School Lunch campaign. The print ad encourages readers to spread the message that school lunches should provide healthful options that fight childhood obesity. The PSA can be downloaded in a variety of sizes suitable for both magazines and newspapers.

Disappearing Act

Disappearing Act


Getting kids to make healthy food choices is a challenge for many parents. Our “Disappearing Act” print PSA features a Web site and a toll-free number through which parents can order a free booklet packed with kid-friendly recipes and nutrition information. The PSA can be downloaded in a variety of sizes suitable for both magazines and newspapers in either color or black and white.


School Lunch
Weapons of Mass Destruction

Weapons of Mass Destruction


This startling PSA addresses the dangerous state of our nation’s school lunch program. For more information, please visit


Vegetarian Diet
 John Salley Up Your Defenses!


“Up Your Defenses!” features four-time NBA champion John Salley of the Los Angeles Lakers, Detroit Pistons, and Chicago Bulls. In PCRM's color print public service announcement, Salley tells readers how they can fight diabetes by making healthful food choices. Learn more at

Do It for Someone You Love
This series features 10 celebrities who encourage Americans to eat more vegetarian meals for improved health and as a way to help their family members make healthier choices. The celebrities are:

downloadEdward Asner, actor
downloadMarilu Henner, actor, author, and health advocate
downloadAlice Walker, author
downloadAlexandra Paul, Baywatch star, with husband and athlete Ian Murray
downloadKeenen Ivory Wayans, comedian and producer
downloadZiggy Marley, musician
downloadJamie Thomas and Ed Templeton, champion skateboarders
downloadKevin Eubanks, Tonight Show band leader
downloadTony LaRussa, manager of the St. Louis Cardinals

Your Most Important Prescription

Your Most Important Prescription


This black-and-white print PSA is just what the doctor ordered. The PSA shows a doctor writing out a prescription for life: a low-fat vegetarian diet.



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