PCRM's new advertisements hit the television airwaves in New York, Los Angeles, Chicago, Philadelphia, San Francisco, Boston, Atlanta, Seattle, Washington, D.C., and many other cities this summer and fall, and appeared in hundreds of newspapers across the country. Actors, athletes, and musicians generously donated their services to the campaign, saying, "Tonight, Make It Vegetarian." Camera-ready ads are available by calling 202-686-2210, ext. 300.